CONSUMER ALERT
Before you decide to proceed with a direct-to-consumer orthodontic company, the American Association of Orthodontists (AAO) believes there are a number of factors and questions you may want to consider.
Fresh off the wire:
75%
An estimated 50-75% of people could benefit from orthodontic treatment.
1/3
3.9M
An estimated 3.9 million children are orthodontic patients in the U.S.
AAO in the news:
- BBC: SmileDirect Club, the $8bn braces firm boosted by selfies
- Forbes: “What Investors Need to Know About SmileDirectClub’s (SDC) IPO”
- KOB Albuquerque: “4 Investigates: State leaders weigh legality of do-it-yourself teeth straightening”
- Bloomberg BusinessWeek: “A Tooth-Straightening Startup Runs Into Resistance”
- TechCrunch: “SmileDirectClub files to go public amid concerns from dental associations”
- Fortune: “Brace Yourself: SmileDirectClub Is the Latest Unicorn to File for an IPO”
What’s trending?
If my front teeth are straight, why should I be concerned about how my teeth fit together?
Even if your front teeth are straight, there can be a problem with how all your teeth fit together – a problem that can be bad for your overall oral health.
What Is An Impacted Tooth?
An impacted tooth either has not come in when expected or a tooth that cannot erupt because it does not have room or may be coming in the wrong direction or position.
Why Do I Need an Orthodontist?
Working together with your orthodontist, orthodontic treatment can yield life-enhancing results: better function (biting, chewing, speaking), improved appearance and increased self-esteem.