CONSUMER ALERT
Before you decide to proceed with a direct-to-consumer orthodontic company, the American Association of Orthodontists (AAO) believes there are a number of factors and questions you may want to consider.
Fresh off the wire:
75%
An estimated 50-75% of people could benefit from orthodontic treatment.
1/3
3.9M
An estimated 3.9 million children are orthodontic patients in the U.S.
AAO in the news:
- BBC: SmileDirect Club, the $8bn braces firm boosted by selfies
- Forbes: “What Investors Need to Know About SmileDirectClub’s (SDC) IPO”
- KOB Albuquerque: “4 Investigates: State leaders weigh legality of do-it-yourself teeth straightening”
- Bloomberg BusinessWeek: “A Tooth-Straightening Startup Runs Into Resistance”
- TechCrunch: “SmileDirectClub files to go public amid concerns from dental associations”
- Fortune: “Brace Yourself: SmileDirectClub Is the Latest Unicorn to File for an IPO”
What’s trending?
Why Do Straight Teeth Matter?
Straight teeth matter because they provide more than a great smile. Teeth are like gears on a wheel. They are made to fit together in a certain way to do a certain job.
3 Reasons to Take Your Child to the Orthodontist Today
Wondering when it’s the right time to take your child to the orthodontist? Here are three reasons you should get an orthodontist appointment for your kiddo scheduled now.
What Your Orthodontist Wants You to Know During This Time
Remember that patient health is a top priority for your orthodontist. If your orthodontist is open, it is because they feel it’s safe for you to come in.